VLCC, a beauty and skincare brand, on Friday announced that its Group Chief Executive Officer (CEO) Vikas Gupta will be elevated to the role of Managing Director (MD) and Group CEO, effective immediately. Vikas Gupta was appointed Group CEO of VLCC in April 2023.
In his new capacity, he will continue to lead the company’s strategic direction, focusing on driving overall business growth by leveraging technology and prioritizing customer-centric approaches to introduce the finest beauty and skincare products to the Indian market. “With decades of global experience in building leading consumer brands and digital platforms, Vikas has played a pivotal role in VLCC’s growth in India, fostering new opportunities for expansion and development,” the company said in a statement.
The VLCC Group’s operations currently span 310 locations in 139 cities and 11 countries, including India, Sri Lanka, Bangladesh, Nepal, Singapore, Thailand, the UAE, Oman, Bahrain, Qatar, Kuwait, and Kenya, with a staff strength of over 3,000 skilled professionals, including medical doctors, nutritionists, physiotherapists, cosmetologists and wellness counsellors. Carlyle, a global investment firm with US$ 369bn in Assets Under Management, announced a strategic partnership with VLCC through the acquisition of a majority stake in the company in Dec 2022.