Page 11 of Brand Wagon

The episode marked more than a spat over specifications; it underlined how high the stakes now are in India’s consumer…

The World Cup champion will pocket USD 4.48 million (Rs 39.4 crore), which is higher than the USD 4 million…

The turning point came when Karanam met Kiran Kumar, the then chairman of ISRO, at his super seniors’ convocation and…

Most customer service systems were built to respond. A customer reaches out. A ticket is created. An agent steps in.…

And if you are a brand that has vacated its space for eight long years you have a lot of…

Weekdays are full throttle. I start early — usually with coffee (often my own café’s single-origin roast) and a quick…

Does Netflix offer direct discounts on its subscriptions? No; instead, it has invested in building a content library and technological…