OpenAI comes after Google’s biggest ‘cash cow’ product with SearchGPT announcement

OpenAI announced the prototype of its search engine on Thursday

OpenAI introduces SearchGPT
OpenAI introduces SearchGPT

OpenAI announced the launch of SearchGPT, its own search engine. After much anticipation OpenAI marks its entry into the search engine market. With SearchGPT, which is an AI-powered search engine, OpenAI aims to provide you with real-time access to information on the internet.

OpenAI announced the prototype of its search engine on Thursday. The company claimed that its  search engine, called SearchGPT, aims to give users “fast and timely answers with clear and relevant sources.”

OpenAI introduces SearchGPT

OpenAI explained in a blog that they are testing SearchGPT, a prototype of new search features designed to combine the strength of their AI models with information from the web. “We believe that by enhancing the conversational capabilities of our models with real-time information from the web, finding what you’re looking for can be faster and easier,” it further added. The company also added that it eventually plans to integrate the tool, into its ChatGPT chatbot. However, SearchGPT is currently being tested with a small group of users.

According to an official blog, the search engine starts with a large textbox that asks the user “What are you looking for?”. However, unlike other search engines rather than returning a plain list of links, SearchGPT tries to organise and make sense of them. For example, OpenAI, explained that the new search engine ‘summarises its findings on music festivals and then presents short descriptions of the events followed by an attribution link.’

Moreover, in usual search engines mostly you get links to your search. But with SearchGPT you can get both summary and links, so that you can get more choices.

The way ahead

The rollout is expected to take over Google and its dominant search engine. After the launch of ChatGPT in November 2022, Alphabet investors are concerned that OpenAI could take market share from Google in search by giving consumers new ways to seek information online.

With this prototype, OpenAI aims to promise users the chance to “search in a more natural, intuitive way and ask follow-up questions just like you would in a conversation.” OpenAI also explained that the  SearchGPT is about search and is separate from training OpenAI’s generative AI foundation models. In addition to this, the sites can be surfaced in search results even if they opt out of generative AI training.

Furthermore, “We’re launching to a small group of users and publishers to get feedback. If you’re interested in trying the prototype, sign up for the waitlist, OpenAI concluded.

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This article was first uploaded on July twenty-six, twenty twenty-four, at forty-three minutes past twelve in the night.