Baba Ramdev-led Patanjali Foods on Thursday announced that Food Safety and Standards Authority of India  (FSSAI) has directed the company to recall an entire batch of red chilli powder due to non-conformance of FSSAI (Contaminants, Toxins and Residues) Regulations 2011.

In a regulatory filing, the company said, “We may inform you that Food Safety and Standards Authority of India vide its Order dated January 13, 2025 (received on January 16, 2025), has directed the Patanjali Foods Limited (the Company) to initiate recall of the entire batch of implicated food (i.e. Red Chilli Powder (packed) of Batch No. – AJD2400012 due to non-conformance of The Food Safety and Standards (Contaminants, Toxins and Residues) Regulations, 2011.”

Earlier, Dabur India had dragged Patanjali to court in a fight over an advertisement for chyawanprash. Dabur claimed that Patanjali’s ad spreads misleading information, crossing the line from fair competition to brand tarnishing. This is not the first time that Patanjali has been under the radar for its misleading claims and advertisements. In the advertisement under contention, Patanjali claims that its product contains 51 herbs and hints that Dabur’s version has only 40 herbs, which Dabur says is false. The ad allegedly also suggests Dabur’s chyawanprash contains mercury, indirectly labelling it unsafe for children. Dabur argued that this not only damages its reputation but also erodes the consumer trust.