Brand Wagon PhysicsWallah’s Rs 31,000 cr story: Why Alakh Pandey thrived and Byju’s didn’t Brand Wagon
BFSI sector sees 19% increase in TV ad volumes and 74% growth in digital impressions in H1 2024, reveals TAM report
Birla Opus Paints unveils ‘Naye Zamane Ka Naya Paint’ campaign featuring Vicky Kaushal and Rashmika Mandanna
Wiggles announces the launch of its ‘Lovemark’ brand identity Lovemark was conceived for the company by Ideosphere with a smart and modern appeal and is designed to reflect the… By BrandWagon OnlineUpdated: December 6, 2022 11:19 IST
Indian advertisers expect TV marketing to have increased budgets: GroupM Report India’s economic outlook appears to be stronger relative to other markets with the IMF projecting real GDP growth of 6.8%… By BrandWagon OnlineDecember 5, 2022 17:00 IST
Sankash announces its plan for hiring 500 professionals in India As per the company, its hiring endeavour will fuel SanKash’s sales and operations capability By BrandWagon OnlineDecember 5, 2022 16:24 IST
iCubesWire appoints Pooja Sharma as business director, brand advocacy vertical Sharma holds more than 14 years of experience in influencer marketing departments of companies such as India Today, Outlook, One… By BrandWagon OnlineUpdated: December 5, 2022 14:49 IST
Federal Bank jumps into FIFA world with its new football campaign The bank has come out with an augmented reality (AR) filter for Instagram as part of the campaign By BrandWagon OnlineDecember 5, 2022 12:59 IST
TheSmallBigIdea announces senior management elevations According to the company, the three executives have been critical in establishing and strengthening TheSmallBigIdea as one of the successful… By BrandWagon OnlineDecember 5, 2022 12:03 IST
Times Prime rolls out its brand campaign featuring Saurabh Shukla, Mihir Ahuja Through the campaign, the company aims to target digital natives to drive awareness for its offerings. By BrandWagon OnlineDecember 5, 2022 10:59 IST
HCL Software’s Dario Debarbieri on the company’s first time association with Scuderia Ferrari and Formula One race HCL Software expects growth from three regions including Africa, Latin America and Southeast Asian region (India). By Anushree BhattacharyyaDecember 5, 2022 10:01 IST
Getting ready to soar Air India will drop brand Vistara but must take on its attributes By Christina MonizDecember 5, 2022 09:33 IST
Donning the war paint Technology, safety and men’s grooming have upended the market By Akanksha NagarDecember 5, 2022 09:01 IST
After hours: Neeraj Bahl, MD & CEO, BSH Home Appliances (India & SAARC) hough we have evolved a lot as an industry, there is room to do better in terms of overall diversity… By Banasree PurkayasthaUpdated: December 5, 2022 09:31 IST
Here’s how to make an impression on your millennial customers Millennials place a high value on SEO because they frequently use search engine results to find the information they seek. December 4, 2022 17:46 IST
AM/NS India appoints Creativeland Asia to conceptualise and roll out its brand campaign Dentsu iProspect has been mandated with the responsibility of the media planning, buying, and 360-degree dissemination of the campaign. By BrandWagon OnlineUpdated: December 4, 2022 15:51 IST
BrandWagon Ad Talk with OML Entertainment’s Tusharr Kumar Most marketers are thinking digital-first these days and the shift that’s really happened is where brands are thinking about how… By Harshika TripathiDecember 4, 2022 14:07 IST
Nestle and Unilever hit a snag in supplements business, attribute rising cost of living “In terms of top-line growth, vitamins, minerals and supplements won’t be the next pet care or skincare,” Bernstein analyst Bruno… By BloombergDecember 4, 2022 12:28 IST
Strategising the expansion of online gaming industry across urban and rural regions In the forthcoming years, the advent of 5G data networks in India will drive this momentum even further and enhance… Updated: December 4, 2022 11:05 IST
Apple Inc “fully resumes” Twitter advertising, says Musk Since Musk’s takeover, a string of companies has suspended advertising on Twitter, following uncertainty over whether the platform will revise… By BloombergDecember 4, 2022 09:37 IST
Indian gaming industry draws investors globally As the online gaming industry continues its upward growth trajectory, marquee VCs and large corporates are too pouring their money… December 3, 2022 17:02 IST
The Girlfriend X reviews: Rashmika Mandanna’s ‘soulful’ and ‘sincere’ performance leaves the internet in awe
