Triveni Turbine Limited (TTL), a corporation with core competencies in industrial heat and power solutions and decentralised steam-based renewable turbines up to 100 MW size, assigned its search engine optimisation responsibilities to AdLift, a digital marketing agency.
Triveni Turbines is amongst the largest manufacturers (in terms of capacity) of industrial steam turbines both in India and abroad. Triveni Turbines has installed over 6,000 steam turbines across more than 20 industries and operates in over 80 countries worldwide, with its global footprint continuing to expand. It was demerged from its parent company, Triveni Engineering and Industries Limited (TEIL), in 2010.
“We are delighted to be associated with Triveni Turbines, an industry leader that has been innovating since 1968! We are proud to take on their SEO mandate, fuel the company’s legendary presence, and boost their organic growth with campaigns that convert,” Prashant Puri, co-founder and CEO, AdLift, said.
With this association, AdLift is responsible for enhancing Triveni Turbine Limited’s organic reach among its broader target market, including its domestic and global audiences. The agency will leverage its SEO experts’ understanding of search engine algorithms and knowledge of trends as well as technology to devise result-oriented strategies for the brand.
“Triveni Turbine Limited has been growing steadily in the global market. We were looking for a partner who could work on organic search marketing for the company and improve our user experience. We are happy to have collaborated with AdLift through our strategic SEO partnership and are optimistic about seeing exponential growth over the next few months,” S. Narayana Prasad, CEO, Triveni Turbines, said.