Weekends are all about downtime. After a week full of work to meet deadlines, everybody needs some breather to relax and recuperate. From watching a favourite web series to planning a vacation, weekends are designated as family and me time. Sahil Gupta, co-founder, MyMuse, talks to BrandWagon Online about his weekends, favourite vacation destination and more.
What is the one thing you like to do when not working?
I love my work, so I tend to think about what to build next, even when I’m not working. However, over weekends, I love solving a crossword and working on a puzzle with my wife, Anushka, who is also my co-founder.
How do you spend your weekends?
Until MyMuse was our ‘only’ baby I spent most of my weekends working on MyMuse. Now that I’m a father, I spend my weekends trying to maximise my time with our newborn son.
What are your favorite gadgets?
I’m an out-and-out gadget guy who is always on the lookout for what’s new. Watches are my guilty pleasure, and I love playing on my PlayStation 5.
Given an option to choose another career, what would it be?
I’ve always been creatively inclined and loved acting as a child. Having said that, I always knew Bollywood was not for me.
Which is your favorite vacation spot?
Goa is just wonderful and a quick getaway from life’s hustle and bustle. You can explore it in your own way as there’s something there for everyone.
A TV show, a movie, and an ad campaign you highly recommend watching
Hijack, starring Idris Alba, is such a good show I thoroughly recommend it. I liked that it’s about brain over brawn, persuasion, influence, and communication. It is so different from most shows that have a similar premise. The movie version of the Broadway play Hamilton is something I really enjoy re-watching. It’s such an uplifting story with phenomenal performances. I’m fascinated by how people advertised in the olden days and love researching and going through old newspapers. From the current lot of brands, I like the ads made by Coca-Cola, McDonald’s, and Durex.