Buffalo Soldiers, a creative agency, announced the launch of butterflAI, an influencer management platform designed to transform the way brands connect with influencers. From what is understood, butterflAI offers advanced influencer discovery, campaign management, real time analytics, robust integrations and fraud detection.
“At butterflAI, we have managed to not only solve that problem but ensure that any client partner or brand manager can manage and automate the entire process of influencer marketing campaigns. Our mission is to empower brands and influencers to create genuine connections that drive real results. With butterflAI, we’re making influencer marketing smarter, more efficient, and more impactful than ever before,” Sumon K Chakrabarti, co-founder and CEO, Buffalo Soldiers, commented on the occasion.
Reportedly, one of the feautres of butterflAI includes fraud detection. butterflAI’s AI-backed system scans and flags potential fake followers, ensuring brands connect with real audiences and achieve genuine engagement.
Commenting on this feature, “With our sophisticated fraud detection capabilities, butterflAI ensures that brands are engaging with genuine influencers and reaching real audiences. We are excited to see the transformative impact this will have on our clients’ campaigns,” Arnab Kundu, co-founder and head of delivery, Buffalo Soldiers, said.