Bikano, a traditional Indian sweets and snacks brand, is gearing up for the festive season with a diverse range of offerings. From the ‘Royal’ to the ‘Dry Fruit Delight,’ ‘Shahi Nazrana,’ ‘Anmol,’ and more, Bikano aims to provide options for every budget.
The brand, having observed a 25% sales surge last year, is now anticipating a significant 40% increase in sales this Diwali. To streamline operations and meet growing demand in Tier 2 and 3 cities, as well as rural areas, Bikano recently opened a new plant in Greater Noida. This expansion reflects the brand’s commitment to serving diverse markets efficiently.
“ We’ve curated a diverse selection of products, ensuring there’s something for everyone. This year, we anticipate not only meeting but surpassing our sales projections, as we continue to grow and expand our footprint both nationally and internationally. The love and trust our customers place in us inspire us to strive for excellence and deliver joy to every household. We look forward to being a part of your Diwali celebrations and creating memories that last a lifetime,” Kush Aggarwal, head of marketing, Bikano, said.
Bikano claims that its commitment to quality, variety, and customer satisfaction has been the cornerstone of its enduring success. With an array of offerings designed to suit every palate and budget, Bikano asserts its position as the catalyst for a Diwali celebration, marked by sweetness and togetherness.