With global sales of 39,61,629 units in 2007, the Hyundai-Kia Automotive Group has emerged as the world?s fifth largest automaker moving up from sixth place in 2006, according to Automotive News? 2008 Global Market Data Book published on June 30, 2008.
While quantitative growth has been an important objective in the past for the group, the company?s efforts are now focused on qualitative growth in terms of continuous improvement in corporate social responsibility, profitability, technological innovation and brand power. Hyundai-Kia has the momentum to keep on growing.The group has seen remarkable growth in the four decades since Hyundai Motor Company was founded. Counting the export sales of 1,85,114 complete knock-down kits which are assembled by overseas partners, the group?s 2007 sales reached 41,46,743 units.