Apple is rumored to be preparing the launch of four new smartphones under the iPhone 17 lineup later this year. The series is expected to consist of the standard iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and a newly introduced variant called the iPhone 17 Air. The Pro models, in particular, are generating significant buzz due to leaked reports hinting at design changes and a range of upgraded features. Multiple insiders with knowledge of Apple’s internal plans suggest that the upcoming iPhone 17 series will feature 120Hz OLED displays and come preloaded with iOS 26 right out of the box.
iPhone 17, iPhone 17 Air, iPhone 17 Pro price:
The entry-level iPhone 17 is anticipated to launch at a starting price of approximately Rs 79,999 in India, maintaining the pricing trend of earlier models. This pricing is believed to be influenced by the use of a previous-generation chipset. Meanwhile, the newly introduced iPhone 17 Air is expected to be priced slightly higher—potentially aligning with the current Plus model’s cost. If leaks hold true, this means the 17 Air could debut at around Rs 89,999. On the other hand, the iPhone 17 Pro and Pro Max are likely to experience a minimum price increase of Rs 5,000, driven by escalating production expenses and international economic factors such as import duties and tariffs.
iPhone 17, iPhone 17 Air, iPhone 17 Pro launch timeline:
The iPhone 17 lineup is likely to be unveiled in September 2025, with leaks suggesting a potential launch during the second week of the month. However, Apple has yet to make any official announcement regarding the exact date.
iPhone 17, iPhone 17 Air, iPhone 17 Pro camera:
The standard iPhone 17 is likely to sport a dual-camera system on the back, featuring a 48-megapixel primary sensor. In contrast, the iPhone 17 Pro Max is rumored to come equipped with three 48-megapixel lenses—covering wide, ultra-wide, and telephoto perspectives. This would mark the debut of a triple 48MP camera configuration on any iPhone. Additionally, Apple is expected to introduce 8K video recording capabilities exclusively on the high-end Pro Max variant.
iPhone 17, iPhone 17 Air, iPhone 17 Pro design:
The iPhone 17 lineup might retain the design language introduced with the iPhone 16, including features like the Action Button and USB-C port. However, the Pro variants are reportedly set for a noticeable visual upgrade. According to leaks, Apple plans to incorporate a redesigned aluminum chassis and a refreshed rear panel for the iPhone 17 Pro models. One of the most prominent changes could be a rectangular camera housing that still includes the signature triple-lens setup, with the flash reportedly shifting to the opposite side. On the front, both models are expected to feature an anti-glare coating and an expanded implementation of 120Hz ProMotion technology. Additionally, Apple may reduce bezel size further to enhance the overall viewing experience.
iPhone 17, iPhone 17 Air, iPhone 17 Pro performance:
Apple is expected to equip the iPhone 17 Pro and Pro Max with its latest A19 Pro chipset, delivering a boost in performance and efficiency. In contrast, the standard iPhone 17 might stick with the A18 processor that currently powers the iPhone 16 series. The iPhone 17 Pro is also likely to receive a memory upgrade, with configurations offering up to 12GB of RAM—aimed at enhancing the performance of Apple Intelligence tools and features.
