Pepperfry CEO and co-founder Ambareesh Murty died of cardiac arrest in Leh on Tuesday. Ashish Shah, another co-founder of the online store, took to Twitter to post about Murty’s demise.
Extremely devastated to inform that my friend, mentor, brother, soulmate @AmbareeshMurty is no more. Lost him yesterday night to a cardiac arrest at Leh. Please pray for him and for strength to his family and near ones. 🙏
— Ashish Shah (@TweetShah) August 8, 2023
— Ashish Shah (@TweetShah) Shah wrote on X (formerly known Twitter), requesting prayers for the family, about the demise and said that he was “extremely devastated” to say his “friend, mentor, brother, soulmate” is no more. In his tweet, Shah mentions that Murty died of a cardiac arrest last night. Murty had founded the online furniture store and home decor company in 2011.
In his Instagram post, which turned out to be his last, Murty wrote vividly about his passion of biking.
Tributes started pouring in for Murty who was an avid biker and had rode from Mumbai to Leh earlier. Swati Bhargava, an entrepreneur also wrote on Twitter that it was sad and shocking to hear of Murty’s demise. “May his soul rest in peace. An amazing entrepreneur & inspiration to many… may his legacy with Pepperfry live on.”, she wrote.
He was an alumnus of IIM Calcutta. He was also a trekking enthusiast and an avid biker. Murty started his career in June 1996 as a sales and marketing professional with Cadbury. In his career he had worked with ICICI Prudential, Levi’s, Britannia and Ebay. He also had a start-up which he closed in 2005. It was in June 2011 that Murty started Pepperfry with Ashish Shah.
Pepperfry was set up in Mumbai in 2011, which has three warehouses and delivers to 500 cities and has over 60 experiential studios in 20 cities. Since its establishment, Pepperfry raised $245.3 million (around Rs 1,770 crore), according to Crunchbase, which provides information about companies.