
Through the campaign, the company aims to target digital natives to drive awareness for its offerings.
HCL Software expects growth from three regions including Africa, Latin America and Southeast Asian region (India).
Air India will drop brand Vistara but must take on its attributes
Technology, safety and men’s grooming have upended the market
hough we have evolved a lot as an industry, there is room to do better in terms of overall diversity…
Millennials place a high value on SEO because they frequently use search engine results to find the information they seek.
Dentsu iProspect has been mandated with the responsibility of the media planning, buying, and 360-degree dissemination of the campaign.
Most marketers are thinking digital-first these days and the shift that’s really happened is where brands are thinking about how…
“In terms of top-line growth, vitamins, minerals and supplements won’t be the next pet care or skincare,” Bernstein analyst Bruno…
In the forthcoming years, the advent of 5G data networks in India will drive this momentum even further and enhance…
Since Musk’s takeover, a string of companies has suspended advertising on Twitter, following uncertainty over whether the platform will revise…
As the online gaming industry continues its upward growth trajectory, marquee VCs and large corporates are too pouring their money…
Sanket Shah, CEO and managing director, Advanced Hair Studio, talks to BrandWagon Online about his weekends, favourite vacation destination and…
The inception of the Web3 space has been explosive, with the integration of new ways to interact with one another…
The campaign is based on the insight that in order to achieve your big dreams, you need to win every…
Johnson will lead the marketing efforts for verticals such as Supari Studios, Post Office and Keeda Media
Kohli will be involved in a robust campaign that entails all touch points of the product.
According to a company statement, the #GoldenChristmas is a digital campaign that will be leveraged across social and digital platforms.