Page 13 of Brand Wagon

Instead of focusing on scale, Khosrowshahi urged founders to prioritise fit. “Don’t build for scale on day one, build for…

Alongside the US launch, WinZO introduced ZO TV, a short-form video format designed to enhance engagement and diversify its content…

“Generic or descriptive words can never qualify as trademarks on their own, as they neither indicate origin nor acquire distinctiveness,”…

According to Shekhar Banerjee, chief client officer at Wavemaker (WPP Media), ad spending may get a bigger boost this year…

I like structure, but I’ve learnt to keep my weekdays fluid. Mornings are usually for deep thinking – org planning,…

Every platform defines its own metrics, from what counts as a view to how conversions are attributed, leaving advertisers with…

According to multiple observations highlighted under Community Notes, X’s fact-checking feature, the T1 Phone closely resembled a Samsung Galaxy S25…

“The next wave of growth will be driven less by distribution expansion and more by the ability of FMCG, retail,…