Youmaa, a children’s clothing brand, has announced its collaboration with actress Genelia Deshmukh as its brand ambassador. This partnership aims to enhance the world of kids’ fashion by celebrating childhood innocence and wonder. Deshmukh, recognised for her roles in various industries, brings her perspective as a mother of two to endorse Youmaa’s commitment to quality, comfort, and style in children’s clothing.
“At its core, Youmaa is about celebrating the joy, wonder, and innocence of childhood. “It’s a brand that resonates with the love and care every parent pours into their child’s world,” Genelia Deshmukh, said.
Youmaa, founded by a group of parents, aims to incorporate the essence of childhood into every garment. It’s described as more than just a clothing brand, emphasizing a celebration of imagination, creativity, and wonder.
“Our journey with Youmaa began with a simple idea – to make clothes that capture the essence of childhood. As parents, we know how important it is for kids to feel comfortable and happy in what they wear. That’s why every Youmaa outfit is designed with love and care, so kids can feel like their true selves,” Vishal Gupta, co-founder, Youmaa, said.