Winston has forayed into the men’s grooming category with the launch of Winston Nut Groomer.
As per the company, the new product is designed to cater for the grooming needs of modern men, offering them the tools that they need to maintain their confidence and personal hygiene.
Talking about the new launch, Himanshu Adlakha, co-founder, Winston, said, “Winston Nut Groomer is just the beginning of our journey into the men’s grooming category. We are dedicated to providing our customers with the finest grooming solutions, and we are excited to see our brand expand and flourish in this new direction.”
With this, the company aims to establish its brand identity in the men’s grooming market by selecting a brand ambassador who will represent the core values of the brand.
The new product offers a blend of style and functionality. Additionally, the company claimed to reach its turnover at Rs 15 crores this financial year.