PVR INOX reported 38.8 million admissions during the quarter, with an average ticket price (ATP) of Rs 257 and a spend per head (SPH) of Rs 136, according to its unaudited standalone and consolidated financial results for the quarter and six-month period ending 30 September 2024. It further revealed that for the first half of the fiscal year, PVR INOX recorded 69.2 million admissions, an ATP of Rs 247, and an SPH of Rs 135.
The Indian box office saw a significant quarter-on-quarter growth of 40% in Q2 FY’25, attributed to strong audience turnout and solid performances across various film releases. Hindi-language films particularly drove this resurgence, experiencing a 91% increase in collections compared to the previous quarter. The record-breaking performance of Stree 2, which has become the highest-grossing Hindi movie of all time, was a major factor in this success. Additionally, Kalki, released at the end of Q1 FY’25, continued to perform well in both the Hindi and Telugu markets, contributing to the overall boost in box office numbers.
“The performance in this quarter highlights the enduring appeal of cinema and the power of compelling content. Our strategy of combining fresh blockbusters with nostalgic re-releases has resonated strongly with audiences, reinforcing our position as a leader in the multiplex industry,” Ajay Bijli, managing director, PVR INOX Ltd, said.
Deadpool and Wolverine have emerged as the highest-grossing R-rated movie worldwide, earning $ 1.3 billion at the global box office, alongside regional hits like G.O.A.T. in Tamil and Devara in Telugu. Re-release seemed to be a hit amongst audiences with around six percent of Q2 admissions from classics such as Tumbbad and Veer Zaara, highlighting the importance of quality content in attracting audiences.
National Cinema Day on September 20 saw around one million guests across over 4,000 screens, marking one of the busiest days of the fiscal year. This financial year, PVR INOX has added 29 net new screens, bringing its total to 1,747 across 356 cinemas in India and Sri Lanka. The company continues to focus on generating free cash flow, improving returns, and reducing debt, successfully lowering net debt by Rs 1,409 million despite a soft first half of FY’25.