Frodoh World, an adtech firm, has announced the appointment of Arunava Biswas as the company’s head of sales for West and South.
“We welcome Biswas to the Frodoh World team. I think her experience and strategic insights make her the fit to drive our sales efforts in the West and South. We are looking forward to the value she will add to our portfolio of advertisers and brands,” Shamsuddin Jasani, strategic advisor, Frodoh World, stated.
In this role, Biswas is understood to be responsible for driving regional revenue growth, leading agency partnerships, expanding market share, and strengthening customer relationships in these regions. Reportedly, Biswas’ appointment will happen with immediate effect.
“I believe Biswas’ potential and understanding of market dynamics are assets to Frodoh World. We are looking forward to seeing the strategies and approaches she will bring to the table. Her appointment aims to mark a step in our journey to expand our footprint and deepen customer engagement in these regions,” Russhabh R Thakkar, founder and CEO, Frodoh World, added.