Decathlon India and Zepto have announced a new partnership aimed at increasing access to sports goods for consumers across India. The collaboration, set to launch in September, will enable customers to purchase Decathlon’s range of sports products through the Zepto platform.
The partnership will offer Decathlon’s sporting goods in 16 cities, including Mumbai, Bengaluru, Delhi-NCR, Chennai, and Hyderabad. The product categories available on Zepto will cover fitness, outdoor activities, water sports, team sports, and more.
This move is intended to enhance convenience for customers seeking sports equipment and apparel. By integrating Decathlon’s inventory into Zepto’s delivery network, the companies aim to streamline access to high-quality sports gear, catering to individuals looking to support their active lifestyles.
The collaboration reflects a growing trend in India’s quick commerce sector, with companies seeking to provide faster and more efficient access to a broad range of products.
“We are thrilled about Decathlon being a part of the Zepto family and I thank our sellers for having enabled this. We believe in promoting an active lifestyle and are excited about the opportunity to work with our sellers to make fitness products more accessible to millions of Indians,” Aadit Palicha, CEO, Zepto said.
“We are excited to collaborate with Zepto to bring greater access to a wide range of sports products for our fellow Indians. As the demand for an active lifestyle in the Country continues to grow, we are committed to being part of this journey. This partnership further strengthens our mission to move people through the wonders of sport by quickly and efficiently delivering sporting products and equipment directly to their doorsteps,” Sankar Chatterjee, CEO, Decathlon India, said.