Weekends are all about downtime. After a week full of work to meet deadlines, everybody needs some breather to relax and recuperate. From watching a favourite web series to planning a vacation, weekends are designated as family and me time. Sushilkumar Agrawal, chairman and managing director, Ultra Media & Entertainment Private Ltd, talks to BrandWagon Online about his weekends, favourite vacation destination and more.
What is the one thing you like to do when not working?
When I’m not working, I love diving into my passion for collectibles. I spend time looking at new stamps, coins, and notes. I also keep up with the latest news, read my social messages, and enjoy watching TV with my family.
How do you spend your weekends?
Weekends are all about family and fun. I make sure to watch at least one movie in the theaters with my family and grandchildren. There’s something magical about the theater experience. We also love going for outings together, making memories along the way.
What are your favorite gadgets?
My mobile phone is my favorite gadget. It’s my go-to for work, social connections, and entertainment. I don’t even use a laptop anymore because my phone does it all.
Given an option to choose another career, what would it be?
While I’m already working on my passion projects apart from being in the entertainment industry, like Ultra Soft Toys, Mintage World, and Ultra 3D Magic, if I had to choose another career, I would have become an Agriculturist as I have a post-graduation in agriculture, and it’s a field that’s always fascinated me.
Which is your favorite vacation spot?
In India, I love visiting Rajasthan, especially Jaipur and Udaipur. These places take me back to my roots and the rich heritage of our culture. Abroad, the Masai Mara in Kenya is my favorite. As a wildlife lover, the incredible scenery and animals make it a dream destination.
A TV show, a movie, and an ad campaign you highly recommend watching
For TV shows, I’m watching Anupama right now, but I would also recommend Malgudi Days for its heartwarming stories and nostalgic charm. For movies, Guru Dutt’s Pyaasa is a timeless classic that still holds relevance today for ardent cinema lovers. As for ad campaigns, Amul’s ads are a must-watch as they’ve been consistent over the years.