Weekends are all about down time. After a week full of work to meet deadlines, everybody needs some breather to relax and recuperate. From watching a favourite web-series to planning a vacation, weekends are designated as family and me time. Vikrantt Singh, founder and managing director, Bansooriwala’s, talks to BrandWagon Online about his weekends, favourite vacation destination and more.
What is the one thing you like to do when not working?
When not working, I dedicate my time to social work, having a strong commitment to contributing positively to society beyond professional responsibilities. I would usually visit orphanage, old age centres and more along with my family or friends. I feel this adds a lot of value to my children as well. They understand the importance of compassion, and stay grounded. This has become a part of the entire upbringing for them.
How do you spend your weekends?
I cherish weekends by spending quality time with my kids, Weekends are cherished by engaging in activities like playing cricket together and cooking meals. This helps me maintain a balance of family bonding and personal hobbies.
What are your favorite gadgets?
While I am not particularly fond of gadgets, I invests 1-2 hours on my projector studying numerology and Vastu culture. I have an interest in traditional practices and knowledge.
Given an option to choose another career, what would it be?
If given the opportunity, I would pursue a career in ancient Vastu science. I have a fascination with the field and a desire to learn more about ancient astrology, Vastu, and other old belief systems.
Which is your favorite vacation spot?
I prefer serene beaches and vibrant coastal experiences, therefore, Goa would be my favourite vacation spot, anyday.
A TV show, a movie, and an ad campaign you highly recommend watching?
My favourite TV show would be Devlok with Devdutt Pattanaik, and Zakhm is my all time favourite film. Ad campaigns have a purpose to capture audiences’ attention specifically engaging them with the brand’s ethos, and I think ‘Surf Excel Daag Achhe Hain’, did it in the most subtle way.