The Job

As the CEO of Firefox Bikes, I lead a team dedicated to reimagining the premium bicycle segment with innovative features and an enhanced cycling experience. The past year has underscored the vital importance of prioritising health and fitness. Personally, working in a rapidly evolving sector that promotes well-being brings me immense joy and purpose.

The Weekdays

I prioritise a balanced life with a 45-minute morning walk and stretching to kickstart my day. Quality time with my team fosters strong connections. I take two 15-minute power breaks, from which innovative solutions have emerged, underscoring the importance of well-timed breaks in enhancing productivity and problem-solving.

The Weekend

On weekends, I prioritise family time and occasionally meet up with friends. Tennis and golf are cherished traditions that help me relax and stay active. Biking, however, holds a special place in my heart. It’s a low-impact workout that boosts my strength and stamina, and I love sharing this activity with loved ones, making it a fulfilling weekend morning ritual.

The Toys

My automatic watches offer unparalleled flexibility, enabling me to manage my daily schedule effectively. Beyond telling time, they instill a sense of control and organisation, reminding me to make the most of each moment. Their precision ensures punctuality and efficient time allocation, fostering discipline vital in both personal and professional life.

The Logos

I’m a devoted Apple user, appreciating their ecosystem’s efficiency and seamless performance. In fashion, Zodiac aligns with my contemporary style and ability to blend classic and modern elements. For athletic wear, I trust Nike’s brand ethos of innovation, performance, and quality, making them my go-to choice for comfort, durability, and style in various activities.

—As told to Geetika Srivastava

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