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    1. Business News
    2. Authors
    3. anirban roy choudhury

    Anirban Roy Choudhury

    Baba Ramdev’s swag: Fashion goals of Patanjali, Sri Sri Ravi Shankar and Jaggi Vasudev

    From clothing brands and accessories to standalone stores, spiritual gurus are foraying into the material world and how

    By Anirban Roy Choudhury
    Updated: December 11, 2018 09:25 IST
    Indian gaming industry is on a boom. These numbers are proof

    DreamHack, recognised as the world’s largest LAN party and computer festival by Guinness, hopes to show India what the zest…

    By Anirban Roy Choudhury
    December 9, 2018 05:27 IST
    More than half of our customers watch content on mobile, says VP of Amazon Video International

    What we are seeing and learning in global entertainment is that compelling stories that are made with high quality cinematic…

    By Anirban Roy Choudhury
    Updated: December 7, 2018 01:57 IST
    digital ad market, digital advertising, digital consumption in India, Hotstar, CPC,Windchimes Communication
    Making Hay: YouTube, Hotstar lead digital ad sweepstakes as advertisers look for traction

    With the steady rise in digital consumption in India, advertiser interest in the medium has also taken a turn for…

    By Anirban Roy Choudhury
    Updated: December 2, 2018 07:15 IST
    Eros Digital, Rishika Lulla Singh, Eros Now, Eros Now ceo, television industry
    Interview of Eros Digital CEO Rishika Lulla Singh: ‘Will launch 100 originals in 18 months’

    Eros Now has managed to record an increase in its subscriber base (reaching 13 million) in Q2.

    By Anirban Roy Choudhury
    November 30, 2018 02:21 IST
    OTT: YouTube comes up with AR Rived, its first original show in India

    The digital video platform is monetising its first original show in India through advertising

    By Anirban Roy Choudhury
    November 26, 2018 02:51 IST
    swiggy, zomato, foodpanda
    Food tech: Growth on a platter

    With a substantial rise in daily order volumes and plans for expansion, food tech players are steadily turning the market…

    By Anirban Roy Choudhury
    November 19, 2018 02:25 IST
    tatasky, sony, sonychannel
    Sony, Tata Sky still at loggerheads over price hike; consumers suffer

    On October 1 and 2, 2018, Sony channel’s Kaun Banega Crorepati found its first Rs 1-crore winner of the season.

    By Anirban Roy Choudhury
    November 10, 2018 04:05 IST
    chrome, tata group
    lnterview: ‘Croma stores see 50% repeat customers on average’, says Avijit Mitra, CEO Croma

    Tata Group’s consumer electronics retail chain Croma is in expansion mode.

    By Anirban Roy Choudhury
    Updated: November 9, 2018 13:11 IST
    Eveready: charting out a new course

    In the last seven-eight years, batteries as a category has been growing at a CAGR of 2-3% (volume). Today, remote…

    By Anirban Roy Choudhury
    November 5, 2018 01:55 IST
    Fintech: The rise of digital lending

    What’s spurring the growth of fintech start-ups in India and will the possible entry of Google and WhatsApp in the…

    By Anirban Roy Choudhury
    October 29, 2018 02:53 IST
    SBI aims to be the preferred bank for urban youth: Dinesh Menon, Chief Marketing Officer

    State Bank of India is striving to become the bank of choice among the youth. Its sprightly campaign, replete with…

    By Anirban Roy Choudhury
    October 26, 2018 02:20 IST
    Hoichoi: in expansion mode

    In India, as an introductory offer, subscribers get one year’s access to Hoichoi’s content for`399 whereas for users in the…

    By Anirban Roy Choudhury
    October 15, 2018 01:03 IST
    Brand PV Sindhu: Ace shuttler is 6th top-earning woman on Forbes list – a look at her income and advertisement projects

    The Hyderabadi badminton player stepped into the limelight at the Rio Summer Olympics in 2016 where she won a silver…

    By Anirban Roy Choudhury
    October 14, 2018 00:53 IST
    Hindi movies on TV: Still a hit with advertisers

    Despite the lull in TV ad spends on Hindi GECs and Hindi news, the Hindi movie genre has been witnessing…

    By Anirban Roy Choudhury
    October 8, 2018 01:57 IST
    poker, teen pattu, rummy
    With 50-100% growth rate, Teen Patti, Rumy, Poker are kings of online gaming in India

    Online card games estimated to grow 50-100% y-o-y in terms of revenue; online gaming industry to touch Rs 11,880 crore…

    By Anirban Roy Choudhury
    September 30, 2018 05:34 IST
    Erin Chao, industry
    ‘Video is a growth opportunity’

    lnterview: Erin Chao, Head of APAC Platforms, Oath

    By Anirban Roy Choudhury
    September 28, 2018 01:51 IST
    Accessories: Headphones, and the battle for headspace

    In India, branded headphones form an over Rs 1,000 crore industry growing at 8-10% CAGR.

    By Anirban Roy Choudhury
    September 24, 2018 01:27 IST
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    IND vs BAN Women’s World Cup live streaming details: Date, time, when and where to watch high stakes clash

    IND vs BAN Women’s World Cup live streaming details: Date, time, when and where to watch high stakes clash

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