As the official launch of the iPhone 17 series draws closer in just a few months, speculation is already swirling about the features and upgrades Apple’s next-generation smartphones could offer. Similar to its 2024 lineup, Apple is anticipated to introduce four variants in 2025 — the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and an all-new addition, the iPhone 17 Air. Apple is expected to introduce its iPhone 17 series around mid-September 2025. While the official launch date is yet to be confirmed, tech expert David Phelan predicts that the announcement will most likely happen on September 9.
iPhone 17, iPhone 17 Air, iPhone 17 Pro, iPHone 17 Pro Max launch date:
Apple typically reveals its latest iPhones during the second week of September, usually choosing a Monday, Tuesday, or Wednesday for the big event. For reference, the iPhone 16 was launched on Monday, September 9, 2024; the iPhone 15 debuted on Tuesday, September 5, 2023; the iPhone 14 was introduced on Wednesday, September 7, 2022; and the iPhone 13 came out on Tuesday, September 14, 2021.
Following tradition, pre-orders usually begin that same week on Friday, with the official retail launch taking place the following Friday. Based on this pattern, it’s highly likely that Apple will unveil the iPhone 17 series sometime between September 8 and 10. Pre-orders are expected to open on Friday, September 12, and the devices could hit store shelves on Friday, September 19.
iPhone 17, iPhone 17 Air, iPhone 17 Pro, iPHone 17 Pro Max price:
Speculations suggest that the Apple iPhone 17 will debut in India with a starting price of ₹89,900. In the United States, it’s expected to retail for $899, while in Dubai, the handset might be priced at AED 3,799. Pricing is likely to differ from country to country due to factors such as varying tax structures, regional market dynamics, currency fluctuations, and local competition.
iPhone 17, iPhone 17 Air, iPhone 17 Pro, iPHone 17 Pro Max camera:
According to a research note published in August 2024, analyst Jeff Pu suggested that all four models in the iPhone 17 lineup will come equipped with a 24MP front camera — a significant upgrade over the 12MP selfie shooter found in the iPhone 16 series. This claim was later echoed by well-known Apple analyst Ming-Chi Kuo in January 2024. Further, in October 2024, Pu stated that the iPhone 17 Pro would sport a revamped horizontal triple-camera setup on the back, featuring a 48MP telephoto lens capable of 3.5x optical zoom.
iPhone 17, iPhone 17 Air, iPhone 17 Pro, iPHone 17 Pro Max chipset:
Apple tends to refresh its iPhones annually with improved and more powerful chipsets. Although the iPhone 17 lineup isn’t expected to feature TSMC’s cutting-edge 2nm chips, it will likely be powered by the A19 series built on an enhanced 3nm architecture. The iPhone 17 Pro and 17 Pro Max are anticipated to house the high-performance A19 Pro chip, whereas the standard iPhone 17 and the new iPhone 17 Air might come equipped with either the regular A19 chip or possibly even the previous-generation A18 processor.
iPhone 17, iPhone 17 Air, iPhone 17 Pro, iPHone 17 Pro Max design:
Apple is rumored to be making a shift back to aluminum across its entire iPhone 17 range. Notably, the iPhone 17 Pro and 17 Pro Max are expected to reintroduce aluminum frames to the premium lineup — a material that hasn’t been used in Apple’s high-end models since the company began differentiating between standard and Pro variants. Over the past few years, aluminum has been limited to more budget-friendly options like the iPhone SE and iPhone 16. Meanwhile, top-tier models featured stainless steel until Apple transitioned to a titanium build with the iPhone 15 Pro, marking a significant design change.