Meta CEO Mark Zuckerberg seems to have come up with a new announcement of testing user-created AI chatbots. Reportedly, on Thursday Zuckerberg said that the company will begin to surface AI characters made by creators through Meta AI studio on Instagram.
The tests are expected to begin in the U.S. The social media company’s announcement came on the same day when Character.AI, a16z-backed chatbot company introduced the ability for users to talk with AI avatars over a call.
Meta tests user-created AI chatbots
Zuckerberg explained in a post on his broadcast channel, that these chatbots will be clearly marked as AI. This is to ensure that you are aware of the fact that it is AI-generated content. so users are aware.
During the podcast, “Rolling out an early test in the U.S. of our AI studio so you might start seeing AIs from your favorite creators and interest-based AIs in the coming weeks on Instagram. These will primarily show up in messaging for now, and will be clearly labeled as AI,” Mark Zuckerberg explained.
According to The Verge, Zuckerberg said that it worked with creators like the meme account Wasted and technology creator Don Allen Stevenson III to ‘roll out early versions of creator-made chatbots.’
Zuckerberg further added that “It’s early days and the first beta version of these AIs, so we’ll keep working on improving them and make them available to more people soon.”
What features can you expect?
It looks like the new initiative aligns with Meta’s aim of offering tools for creators to experiment and find the most engaging and effective ways to use AI avatars.
- Meta’s new AI avatars are expected to help creators engage with fans, especially when they can’t respond to all messages. It looks like creators might want to use AI to engage with fans, when they don’t have time to respond to all the incoming messages.
- The feature will initially be tested with around 50 creators and a small percentage of users. As per sources Meta seems to plan to expand the rollout over the next few months, aiming for a full launch by August.
Furthermore, Meta also plans to improve these AI avatars over time and eventually make them available to more users and small businesses. The effectiveness of these avatars is expected to evolve and improve, becoming an “art form” over time.
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