According to an official release, Bumble Inc. (NASDAQ: BMBL) announced its new feature, Deception Detector™, to build safe, and authentic connections. Deception Detector™ uses Artificial Intelligence (AI) to help identify spam, scam and fake profiles, aiming to take action before members even see them. It is believed that within the first two months of the technology’s introduction, Bumble saw member reports of spam, scam, and fake accounts reduced by 45%.
Sources revealed that in India, 29% of respondents expressed keeping their personal data safer and the risk of scams (28%) as their top concerns when meeting or dating people online. This concern and anxiety can lead people to miss out on meaningful connections that can positively impact their lives.
It is belived that Deception Detector™ introduces a fast, reliable machine learning-based model to assess the authenticity of profiles and connections on Bumble Inc.’s platforms. Bumble Inc.’s testing showed that Deception Detector™ supported in blocking 95% of these accounts automatically.
“ Bumble Inc. was founded with the aim to build equitable relationships and empower women to make the first move, and Deception Detector™ is our new innovation to help ensure that connections made on our apps are genuine,” Lidiane Jones, CEO, Bumble Inc., concluded.
