Actor Jim Sarbh announced as brand ambassador of MPL Poker Sarbh is part of the 360-degree ‘Let’s Poker’ campaign which will run on TV, print, digital channels and out-of-home (OOH) By BrandWagon OnlineNovember 18, 2022 11:43 IST
RummyCircle ropes in Hrithik Roshan for the third edition of its Raho Ek Kadam Aage campaign The company claimed that the multimedia campaign spans several platforms including TV, digital, out-of-home (OOH) and social media platforms By BrandWagon OnlineNovember 18, 2022 11:14 IST
Work That Speaks | Ad Reviews | 10 To 17 Nov 2022 Brands that cut through: Bournvita, Ola Electric, 82 E, Otrivin, Macho Sporto, Milkbasket, Pepsi, ICICIdirect, Parachute, Olx Autos, Protinex. Updated: November 18, 2022 10:17 IST
Zuckerberg predicts WhatsApp and Messenger to drive more sales than metaverse Meta enables some consumers to speak and transact with merchants through the chat apps, including a new feature announced Thursday… By ReutersUpdated: November 18, 2022 09:56 IST
38% of Indian marketers saw performance and growth, and 36% saw brand building as the key focus areas for organisations: Report 78% of marketers in 2022 in comparison to 68% in 2021 saw a lift in marketing efficiencies due to leveraging… By BrandWagon OnlineNovember 17, 2022 17:50 IST
Noise India launches new campaign featuring cricketer Rishabh Pant The company aims to educate and inform people of its advanced calling feature – Tru SyncTM By BrandWagon OnlineNovember 17, 2022 16:04 IST
Sandhya Devanathan named as Meta India’s vice president For her new role, Devanathan will report to Dan Neary, vice president, Meta Asia-Pacific (APAC) and will be a part… By BrandWagon OnlineNovember 17, 2022 15:08 IST
Lemma names Puneet Biyani company president Biyani will work closely with the board and the leadership team across Asia-Pacific (APAC) and other regions to craft the… By BrandWagon OnlineNovember 17, 2022 14:06 IST
Collabera Technologies rebranded as Collabera Digital, effective immediately Through its rebranding efforts, the company aims to reflect its new go-to-market (GTM) strategy, vision and focus, it claimed By BrandWagon OnlineNovember 17, 2022 13:22 IST
XeOPAR Fintech partners with Social Donut for digital marketing strategy Social Donut will take over the entire digital marketing requirements for the fintech brand, the company said By BrandWagon OnlineNovember 17, 2022 12:42 IST
Terribly Tiny Tales partners with HQ to launch second edition of #CarveYourNiche campaign Through the campaign, the company aims to promote its newly launched collection of premium journals and notebooks By BrandWagon OnlineNovember 17, 2022 11:48 IST
Eros Now ropes in Logituit to build and integrate media solutions for OTT platform According to a media statement, Logituit will integrate LogixPlayer across Eros Now platform over multiple devices and build and maintain… By BrandWagon OnlineNovember 17, 2022 11:20 IST
NetEase Inc and Blizzard Entertainment Inc. to end 14-year partnership; Activision unlikely to continue China business It’s unclear if the company has engaged in negotiations with domestic leader Tencent Holdings Ltd. or another local distributor\ By BloombergNovember 17, 2022 09:54 IST
Sports broadcasting to clock `9,500-cr-plus in FY22 The sporting segment was also one of the most resilient in the face of Covid headwinds, the report stated By Geetika SrivastavaUpdated: November 17, 2022 17:10 IST
Personal healthcare sector saw a 3% fall in ad space in print media during Jan-Sep ’22: Report Ad insertions of the personal healthcare sector on the digital medium saw a 2.6 times rise in Jan-Sep ’22 By BrandWagon OnlineNovember 17, 2022 08:33 IST
Raymond Ltd collaborates with DDB Mudra Group for its latest campaign Through the campaign, the company aims to celebrate the energy that comes with wearing office wear that allows for free… By BrandWagon OnlineUpdated: November 24, 2022 12:36 IST
Springwel Mattresses appoints Akshay Saraf as its new CEO According to the company, Saraf will be responsible for the overall growth of Springwel, across retail, distribution and e-commerce channels By BrandWagon OnlineNovember 16, 2022 17:18 IST
Aditya Birla Health Insurance Company Ltd. launches its #FitnessKaUltimateInfluencer campaign featuring actor Ali Fazal Through the campaign, the company wants to communicate the benefits of its insurance plan ‘Activ Fit’, which is tailored for… By BrandWagon OnlineNovember 16, 2022 16:38 IST
Financial Times, Japanese daily sue Perplexity AI for stealing content; seek Rs 130 cr each in damage
