Wondrlab, India’s platform-first digital network, has announced the acquisition of WebTalk. As per the company, the strategic milestone marks Wondrlab’s fifth acquisition and its first international venture since its inception in 2020.
The company has also announced the appointment of Jarek Ziebinski as chairman of the supervisory board of its European hub in Poland.
Talking about the acquisition and appointment, Saurabh Varma, founder and CEO, Wondrlab Network, said, “This is our fifth acquisition and in 36-48 months we’ll be looking at 21 more acquisitions. This is one of the many acquisitions we’ll be making in Poland. The way we are thinking about our global network is a function of not just products and services but also by building strategic hubs based out of India, Poland, Middle East, and Vietnam. The WebTalk team will be deploying a lot of the tech created in India to create magic for clients in Poland, CEE, and across the world.”
Moreover, Jarek Ziebinski comes with over three decades of experience in marketing, media and advertising. His career includes roles at Leo Burnett, where he managed the agency’s network in central and eastern Europe and served as CEO and chairman of Leo Burnett Asia-Pacific. Jarek’s role as global CEO of Publicis One at Publicis Groupe further underscores his proficiency in change management and large-scale business transformation.
“I am particularly eager to contribute to Saurabh’s ambitious plan of building full-funnel agencies across our pillars. What this synergy offers our clients in Europe is immediate access to an abundance of exceptional talent and readily available technology – a resource that can be utilized instantaneously. With our new partner in India, we have access to scalable resources and expertise in crucial areas of marketing technology,” Jarek Ziebinski, added.
Furthermore, clients will gain immediate access to services, products and platforms across key pillars such as digital video, content and community, digital media and data, and digital business transformation with the launch of Wondrlab’s European hub.
Michal Dunin, founder and managing director, WebTalk, said, “Becoming part of Wondrlab is an exhilarating new chapter for WebTalk. Wondrlab’s focus on platforms, product innovation and leveraging tech provided by Wondrlab will greatly benefit our clients in the broader CEE region.”