Tata Play, a direct-to-home (DTH) and content distribution platform, has launched Cartoon Network Forever, a dedicated service that brings back some of the most popular animated shows from the Cartoon Network catalogue. The service, introduced in partnership with Warner Bros. Discovery, will be available 24/7 in English and Hindi.
Line-up of animated classics
The programming includes globally popular titles such as Tom & Jerry, Scooby Doo, Dexter’s Laboratory, The Powerpuff Girls, Ed, Edd n Eddy, and Codename: Kids Next Door. The line-up also extends to DC’s animated shows like Batman, Superman, Justice League and Green Lantern.
“Tata Play is thrilled to bring back the timeless classics that have been an integral part of so many children. The return of Cartoon Network’s iconic characters strengthens our value-added service offering, giving our viewers a richer tapestry of content to choose from. Whether it’s the nostalgia of reliving your favourite shows or introducing them to a new generation, Cartoon Network Forever offers something special for every household.”Pallavi Puri, Chief Commercial and Content Officer, Tata Play, said.
Access across platforms
The ad-free service is accessible both on Tata Play’s DTH platform and the Tata Play mobile application, enabling viewers to watch on television as well as on the go. With this launch, Tata Play expands its value-added services portfolio, which already spans over 50 offerings across genres, including entertainment, kids, learning, regional and devotional content.
“At Warner Bros. Discovery, we endeavour to bring fans closer to their beloved characters and Cartoon Network Forever is a new destination for everyone to rediscover the iconic Cartoon Network IPs and relive the sheer joy of childhood memories,” he further added “While there’s a nostalgic delight for those who grew up with the world and explorations of Tom & Jerry, Samurai Jack and The Powerpuff Girls, this is truly about making the magic of Cartoon Network timeless, accessible, and ready to be experienced by all.” Arjun Nohwar, Managing Director, South Asia, Warner Bros. Discovery, added.