Excitel Broadband announced its collaboration with Falcon Risers Hyderabad as the principal partner for the Indian Street Premier League 2024 cricket tournament. The partnership is a step forward in terms of the organisation’s branding efforts as Excitel Broadband’s logo adorns the jerseys of Falcon Risers Hyderabad players.
The league features a lineup of five dynamic teams: Majhi Mumbai, Bangalore Strikers, Srinagar Ki Veer, Chennai Singhams, Tigers Of Kolkata, and Falcon Risers Hyderabad. The tournament garners widespread attention, with personalities such as Saif Ali Khan, Kareena Kapoor Khan, Amitabh Bachchan, Akshay Kumar, Hrithik Roshan, Suriya, and Ram Charan lending their support as celebrity owners, further amplifying the fervour and anticipation surrounding the event.
“We are thrilled to partner with Falcon Risers Hyderabad for the Indian Street Premier League 2024. Cricket holds a cherished place in the hearts of millions of Indians, particularly the youth, and we are honoured to champion their aspirations, dreams, and passion. Most of us at Excitel are big cricket buffs and what better way to enjoy a match than to see our branding on one of the teams,” Varun Pasricha, chief operating officer, Excitel, said.
Talents including Krishna Satpute, Shreyas Kadam, Shreyas Indulkar, Syed Salman, and other seasoned players, will be a part of the roster during the tournament. Excitel’s partnership with Falcon Risers Hyderabad underscores a shared commitment to fostering sporting excellence and community engagement on a national scale.
“I foresee a great future for this format and believe that it will act as a platform which will give an opportunity to so many youngsters to showcase their skills to a larger audience. It is great that Excitel has partnered up with the Falcon Risers Hyderabad and together we will look to achieve several feats,” Anant Tambvekar, head coach, Falcon Risers Hyderabad, said.