Chennaiyin FC announced NueGo as the club’s associate sponsor for the 2023-24 Indian football season.
The partnership stands as a testament to Chennaiyin FC’s commitment to sustainability with NueGo’s electric buses providing the club’s first team with eco-friendly transportation for airport pick-ups, stadium visits, practice sessions, and select away matches.
“The partnership aligns with our commitment to environmental sustainability and provides our first-team squad with an eco-friendly mode of transportation. We look forward to a successful partnership with NueGo that promotes sustainable commuting,” Ekansh Gupta, vice president, Chennaiyin FC, said.
NueGo wants to be the prime mover in building a sustainable growth momentum in the shared e-mobility space. The association will enable NueGo to leverage the popularity of Chennaiyin FC to facilitate its growth and will also see the company’s logo featured on the lower sleeve of the team’s jersey.
“Together, NueGo and Chennaiyin FC share a powerful vision: a sustainable future. Our partnership symbolises a united commitment to excellence, sustainability, and a winning spirit,” Devndra Chawla, CEO and MD, GreenCell Mobility, said.
The partnership between Chennaiyin FC and NueGo aims to raise awareness about sustainable commuting options, particularly electric buses, and promote a more environmentally conscious future.