Dream11 has unveiled a high-profile campaign for IPL 2025, bringing together some of Bollywood’s biggest names and top Indian cricketers in a lighthearted face-off. The campaign, titled “Aapki Team Mein Kaun?”, features actors Aamir Khan and Ranbir Kapoor as they assemble fantasy teams with star players like Rohit Sharma, Hardik Pandya, KL Rahul, Jasprit Bumrah, Suryakumar Yadav, and R. Ashwin.
The promotional series, directed by filmmaker Nitesh Tiwari, will roll out across television and digital platforms during the IPL season. The campaign kicks off with an initial film, followed by eight additional ads airing on Star Sports, JioHotstar, and various digital channels. Veteran actors Arbaaz Khan and Jackie Shroff also make appearances in the campaign, adding to the entertainment quotient.
“At Dream11, we are redefining the way fans engage with sports, turning passive viewers into active participants. With this campaign, we’re not just celebrating the passion and camaraderie of cricket but also showcasing the growing convergence of sports and entertainment. ‘Aapki Team Mein Kaun?’ challenges fans to put their skills to the test by selecting players for their Dream11 fantasy teams while tapping into the thrill of the game. By bringing together Bollywood’s biggest stars and India’s top cricketers, we’re making the fantasy sports experience more immersive and inclusive, expanding its appeal to a wider audience across the country,” Vikrant Mudaliar, chief marketing officer, Dream Sports, said.
Dream11, which has been associated with the IPL since 2019, continues to expand its presence in the league. It remains the principal sponsor of multiple franchises, including Kolkata Knight Riders, Punjab Kings, Gujarat Titans, and Sunrisers Hyderabad, while adding Lucknow Super Giants to its roster this season. The platform also maintains partnerships with several other IPL teams.