Agrocrops, a company in the peanut processing industry, is entering the fast-moving consumer goods (FMCG) market with MyMani, a brand focused on peanut-based snacks and oils. The move expands Agrocrops’ presence beyond peanut sourcing and processing.
Founded by Saravanan Lokasundaram and Bhavani Saravanan in 2006, Agrocrops processes a significant share of the global peanut supply. The company works with over 30,000 farmers, including 40% women, integrating technology and supply chain management into its operations.
MyMani will introduce products including Yes The Good Oil, a cold-pressed peanut and sesame oil range, Crunchmani, a peanut snack range with flavors such as Chilli Schezwan and Garlic Roasted, and Big Nuts, a selection of large-sized peanuts, cashews, almonds, pistachios, and walnuts launching in April 2025.
Saravanan Lokasundaram, Founder & CEO of Agrocrops, stated: “With MyMani, we are not just offering products—we are offering an experience. From bold flavors to clean, high-quality oils, we are setting a new standard for peanut-based FMCG products.”