Customers are ready to give their kitchens a mini break as the summer heat doesn’t mix well with long drawn out cooking, it is then the perfect time to indulge them in their quest for the new and yummy, and old classics from Puratos’ extensive range that are regular crowd pleasers
Holiday seasons are invariably that time when parents find it hard to keep the youngsters’ bellies filled. Coupled with the unhurried nature of holidays, and the rush of everyday living that continues in spite of vacations, it is that perfect time to produce and stock your shelves with new and wonderful eats. A readier market to try new foods hardly exists.
When the temperature rises across the subcontinent, the need to reach for that cool dessert to cool off is perhaps the one really appealing idea.
One idea that is truly too cool is that of the Red Velvet. An idea that seems to have taken the country by storm, and doesn’t seem to show any signs of slowing. Whether it is the cool winter months, when the Red Velvet is representative of the Christmas season, to the New Year parties, to being the epitome of the season of love, Valentine’s Day to now the holiday season. The Red Velvet, often like the hot summer is a truly hot winner.
Puratos’ “Tegral Satin Red Velvet Egg Free” a premix that marries chocolate and cheese into a velvety soft mouth watering delicacy with its unique, hard to miss colour. A colour that is all natural – an important aspect to consider when consumers are looking to move towards more natural food choices and less food colouring in what they consume.
The Puratos’ Tegral Satin Red Velvet Egg Free is super moist and comes with a long shelf life, impeccable finish and great volume. It’s egg-free nature makes it suitable for all consumers regardless of their food preferences. This all – American favourite is a crowd pleaser that simply cannot be ignored.
Add another dimension to cakes by choosing to experiment with the Puratos’ Cremfil. These creamy high quality bake stable fillings add that necessary oomph to baked products adding to the wow factor of each presentation. The Cremfil provides that convenient, consistent tasting flavouring that is both versatile and healthy.
With its reduced fat, the Cremfil is that go-to product that gives consistent results every time. Available in Orange, Pineapple, Mango, Strawberry, Lemon and Blueberry variants as part of the Silk range and Vanilla Irish Creme and Caramel as part of the Classic range.
While the desserts hold firm, often becoming the go to option in this heat, the savouries cannot be far behind, in this vacation season. When food holds little appeal and the heart looks for that something different to enjoy the freedom from the daily grind of schools and colleges. Or maybe just a short break from the humdrum of daily life.
As consumers become more experimentative while choosing to stick to their roots, to familiar flavours as is seen in our Taste Today survey.
Helping set the tone for the holiday sales are the savoury snacks from the Puratos’ stable. Replete with fail safe premixes, and indulgent mouth watering savoury options that are bound to fly off the shelf.
The Easy Savoury Snack is easily customisable savoury offering from Puratos that simply melts in your mouth. Its rich mouth feel, coupled with its high yield nature makes it perfect for quick production. Simply customise it with a variety of flavours to produce a range of mouth watering indulgent snacks with its long shelf life.
Combining Puratos’ attention to detail along with their focus on bringing all that is truly world-class to Indian bakers makes Puratos the partner of choice. Come test this for yourself and feel the difference. Come explore all that is world-class at cost effective prices. Come be a partner of Puratos, and be world-class.