Kids OTT players are experimenting with content formats and revenue models
Indian publishing houses are yet to build capabilities to produce audiobooks
The Indian market is shifting from single screens to multiplexes
How BookMyShow is attempting to tap the nascent transactional video on demand segment
Shah goes through at least three pitches every weekend and watches a lot of content on YouTube
Venkata Susmita Biswas reviews five recent ads that caught our attention
‘Gaming accounts for 20-25% of time spent on mobiles’
E-commerce players and short-video apps are making social commerce mainstream in India
We continue to remain committed to providing access to premium content to our audiences free of cost through our existing…
MX Player, which started off as an AVoD service, is experimenting with an affordable subscription plan
Naveen Kukreja spends most of his weekend with his kids playing, eating, watching movies or storytelling
From beauty to home décor, the brand is on an expansion spree
For Dubash, sharing light moments with my team during a meeting is an instant refresh button
‘We are challenging the definition of an ad agency’
Interestingly, in another development, Amazon India hiked its annual subscription fees for its Prime service which includes free and quick…
Big-ticket movies such as Sooryavanshi are bringing audiences back into theatres
New-age ice cream brands woo consumers with healthy alternatives
Kalra catches up on some reading, watching movies, or spending time with family during weekends
