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    1. Business News
    2. Authors
    3. venkata susmita biswas

    Venkata Susmita Biswas

    Ogilvy, Vivo
    Ogilvy-Vivo spat puts the spotlight back on plagiarism in advertising

    The real challenge with regulations is that of implementation and compliance.

    By Venkata Susmita Biswas
    Updated: November 4, 2019 11:29 IST
    Nikki Mendonça, accenture
    Agency versus consultantcy is the wrong focus: Nikki Mendonca, Global President, Accenture Interactive Operations | Interview

    Success in today’s digital-first world depends on a marketing organisation’s ability to create and activate hyper-relevant, data-driven and omnichannel customer…

    By Venkata Susmita Biswas
    Updated: November 1, 2019 10:07 IST
    Nokia is betting solely on its software play in a market that is obsessed with hardware specifications.
    Mobile handsets: Nokia’s smartphone troubles

    While Nokia phones are sold on both Amazon and Flipkart, the company stays out of flash sales — a strategy…

    By Venkata Susmita Biswas
    Updated: October 28, 2019 11:14 IST
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    Latest News

    India expects US trade deal by year-end, says Commerce Secretary Rajesh Agrawal (Source: AP Photo)

    ‘India expects trade deal with US by year-end, most issues resolved,’ says Commerce Secretary

    The Remote worker finally drew the line, forcing the company to arrange proper warehouse storage.

    Remote employee explodes after apartment becomes company storage unit, says ‘small living room looked like a thrift store’

    PM Modi at Udupi: Krishna’s wisdom inspires policies, ‘atyachaaris’ must be ended

    . Mobile phones have reached near-universal ownership across the country.

    Mobile phones now reach 97% of Indian households; TVs no longer a ‘must buy’

    India’s fiscal deficit stood at Rs 8.25 lakh crore, $92.26 billion in the April to October period.

    India’s fiscal deficit reaches Rs 8.25 lakh cr in April–October, hits 52.6% of FY26 target

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