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    1. Business News
    2. Authors
    3. devika singh

    Devika Singh

    The plan is to grow 80-90% year-on-year for the next two-three years, says Taneja
    Interview: Manish Taneja, co-founder and CEO, Purplle.com

    ‘Our ambitions range from masstige to premium’

    By Devika Singh
    April 16, 2021 06:58 IST
    Getting past top FMCG brands, the likes of HUL, P&G and ITC, and personal care brands such as L’Oréal, could be a challenge for these brands.
    Organic growth

    ‘Clean beauty’ is the new trend brands are riding on

    By Devika Singh
    April 12, 2021 07:15 IST
    We are projecting a revenue of Rs 500 crore for FY21, says Alagh
    Interview: Varun Alagh, co-founder and CEO, Honasa Consumer

    ‘For new brands, our strategy will always be digital-first’

    By Devika Singh
    April 9, 2021 06:56 IST
    Brands operating in the E2W segment are rejigging their strategies to appeal to the commuter segment and the biker community.
    E-scooter segment in top gear

    Brands launch affordable, more efficient electric two-wheelers to woo daily commuters

    By Devika Singh
    April 5, 2021 06:52 IST
    The market for traditional Indian sweets is sized at `60,000-65,000 crore
    Dairy majors foray into packaged mithai

    Though the market for packaged sweets remains largely unorganised in India, the larger consumer trend towards packaged foods in the…

    By Devika Singh
    April 4, 2021 10:15 IST
    In order to drive adoption beyond the top cities, experts say, devices need to have more local use cases, content and languages.
    Keeping up with Alexa

    The smart speaker segment is buzzing with several new entrants

    By Devika Singh
    March 29, 2021 10:03 IST
    More than 80% of our buyers are from small towns, says Bansal
    Interview: Rohit Bansal, co-founder, Snapdeal

    ‘Staying away from discounts has worked well for us’

    By Devika Singh
    March 26, 2021 06:46 IST
    As per data from the National Payments Corporation of India, UPI transactions in November grew threefold to 2.2 billion as compared to 0.7 billion in the pre-Covid period.
    Digital wallets emerge second-most popular in-store payment method

    Debit cards and credit cards had a share of 20% and 12%, respectively. The report projected that digital wallets would…

    By Devika Singh
    March 23, 2021 01:30 IST
    Currently, potato-based frozen products, such as fries and wedges, are the most sought after.
    Warming up to frozen foods

    Buoyed by the increase in uptake of frozen foods, brands launch newer variants and expand retail presence

    By Devika Singh
    March 22, 2021 06:18 IST
    While adoption of personal care appliances has risen, a sizable number of consumers are yet to get on board.
    Styling the DIY trend

    Brands extend personal care appliances range to tap demand

    By Devika Singh
    March 15, 2021 06:49 IST
    The initial months were tough, but as the economy reopened, our sales rose exponentially.
    Interview: Varun Chaudhary, Managing Director, CG Corp Global

    ‘We want Wai Wai to become a household name in India’

    By Devika Singh
    Updated: March 12, 2021 11:58 IST
    According to industry estimates, about 70-80% of jewellery bought online in India is priced below Rs 30,000.
    Fine jewellery brands go ‘light’ to woo customers amid pandemic

    PNG Jewellers, after witnessing a 35-40% rise in demand for lightweight jewellery, launched a new collection in August last year,…

    By Devika Singh
    March 9, 2021 01:20 IST
    The company registered strong growth in CY2020 and also had the largest share in the premium segment (> `30,000), she added.
    Tablets back in business

    Tablet brands focus on bigger displays and higher specs to cater to surge in demand

    By Devika Singh
    March 8, 2021 07:49 IST
    While Poco gained from its exclusive partnership with Flipkart initially, it may not be a viable retail strategy. 
    Getting back in the game

    How Poco hopes to beat the biggies in the value smartphone segment

    By Devika Singh
    March 1, 2021 06:52 IST
    The uptake of hotel bookings online has been slow; it still accounts for only 20-25% of the entire market
    Vipul Prakash, chief operating officer, MakeMyTrip and Goibibo

    ‘Walk-ins still account for one-fourth of hotel bookings’

    By Devika Singh
    February 26, 2021 07:01 IST
    Like other food categories, the biscuit market, too, is riding on the health trend.
    Growing the biscuit pie

    Biscuit brands launch new variants and smaller packs as pandemic drives growth in consumption

    By Devika Singh
    February 22, 2021 07:00 IST
    However, the use of endorsers by several companies in the space has also created clutter.
    Film celebrities mark their attendance in ed-tech sector

    As per data from research firm Tracxn, ed-tech start-ups last year raised funding to the tune of $2.15 billion as…

    By Devika Singh
    Updated: February 22, 2021 23:00 IST
    According to analysts, the average transaction value on large e-commerce marketplaces is Rs 700-800, while on social commerce platforms (which target value-conscious consumers) it is Rs 300-400.
    Small towns on a shopping spree

    Social commerce is trending in the smaller towns

    By Devika Singh
    February 15, 2021 07:03 IST
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    Latest News

    This week is expected to set the tone for the Indian business sector

    Upcoming corporate, economic action this week: Parliament winter session, MPC meet, IPO and dividends – Check full list

    Inside Shahid Kapoor’s 4BHK duplex Mumbai Home

    Inside Shahid Kapoor’s 4BHK duplex Mumbai home: Stunning Interiors, boho balcony and house rules you never knew

    Imran Khan's family demands 'proof of life' amid death rumours, PTI lawmaker says former PM being 'asked to leave Pakistan'

    ‘Imran Khan alive but facing pressure to leave Pakistan’: PTI lawmaker adds new twist as family demands ‘proof of life’

    RBI

    RBI may cut rates by 25 bps in December: Economists see record low inflation, strong GDP key triggers

    gta 6

    Will the next GTA 6 update come in February 2026? Here’s what you can expect from the game developer

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    Latest News
    • Inside Shahid Kapoor’s 4BHK duplex Mumbai home: Stunning Interiors, boho balcony and house rules you never knew
    • ‘Imran Khan alive but facing pressure to leave Pakistan’: PTI lawmaker adds new twist as family demands ‘proof of life’
    • RBI may cut rates by 25 bps in December: Economists see record low inflation, strong GDP key triggers
    • Will the next GTA 6 update come in February 2026? Here’s what you can expect from the game developer
    • Dalmia Cement (Bharat) faces GST demand of over Rs 266 crore; company says no financial impact
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