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    1. Business News
    2. Authors
    3. brandwagon online

    BrandWagon Online

    According to the company, this collaboration caters to the demand of India’s massive digital-savvy customer base and enhances their online experience.
    Eros Now expands partnership with FreeCharge

    As per the partnership, Freecharge customers can now access Eros Now’s content library at a 35% discount to the annual…

    By BrandWagon Online
    May 6, 2020 22:58 IST
    Abbey has previously worked with Audi India as head of planning, Product and Sales
    Volkswagen Passenger Cars India appoints Abbey Thomas as head of marketing

    Thomas will be spearheading the marketing strategy for the brand in India

    By BrandWagon Online
    May 6, 2020 20:01 IST
    The campaign has been conceptualised by Lowe Lintas
    ‘Zindagi Rahe Open’ despite lockdown, says Axis Bank in new ad film

    The campaign highlights the support of bankers in enabling the continuity of operations in households today

    By BrandWagon Online
    May 6, 2020 19:25 IST
    The film has been conceptualised by Ogilvy
    Dabur Amla launches new campaign saluting frontline women workers

    The film recognises the efforts of women working as doctors, nurses, media people, police force, pilots to support the nation…

    By BrandWagon Online
    Updated: May 6, 2020 18:45 IST
    The campaign has been launched on Instagram
    DoYourThng highlights the importance of mental health with #EndTheStigma campaign

    Micro influencers are encouraging netizens to use their time productively in such critical times

    By BrandWagon Online
    May 6, 2020 16:56 IST
    #ForTheLoveOf campaign showcases visuals of some of the most loved hot and cold food and beverages that could be created at home
    Sensodyne’s #ForTheLoveOf campaign asks people to not worry about tooth sensitivity

    The campaign encourages consumers to continue savouring their favourite dishes without the need to worry about tooth sensitivity

    By BrandWagon Online
    Updated: May 6, 2020 14:58 IST
    Online gaming in India is projected to grow faster than the global online gaming segment, as per the latest Ficci-EY 2020 report on ‘Media and Entertainment’.
    Coronavirus Impact: As consumers flock online gaming firms say, Game On!

    E-sports are gaining users as companies ready themselves with strategies after coronavirus

    By BrandWagon Online
    Updated: May 6, 2020 12:17 IST
    The film has been shot, directed and edited remotely, spanning across several countries
    Himalaya collaborates with 82.5 Communications to promote hand hygiene

    #ThePurestGreeting campaign raises awareness on the importance of social distancing

    By BrandWagon Online
    May 5, 2020 19:56 IST
    AVON, along with Avon Foundation For Women, has announced USD $1 million in new grants to 50 frontline services and charity organizations across the world
    AVON launches #IsolatedNotAlone campaign to support domestic violence survivors

    AVON has partnered with three NGOs in India- Shakti Shalini, Swayam and Family Planning Association of India (FPAI) to take…

    By BrandWagon Online
    Updated: May 5, 2020 17:56 IST
    The channel will host an extensive collection of over 250 Bhojpuri films
    IN10 Media forays into regional cinema market; launches Bhojpuri movie channel Filamchi

    Filamchi is going to be a 24/7 linear broadcast channel for Bhojpuri cinema consumers across the country

    By BrandWagon Online
    Updated: May 5, 2020 19:44 IST
    According to sources, Vyas will start working for Netflix India today.
    Zee Studios’ Abhishek Vyas joins Netflix India

    Abhishek Vyas will work closely with Aashish Singh, director – original film, Netflix India.

    By BrandWagon Online
    May 5, 2020 12:39 IST
    The offer for Airtel Thanks customers will be available from May 4, 2020 to July 12, 2020
    ZEE5 expands partnership with Airtel to provide free access to the OTT’s content library

    ‘Airtel Thanks’ customers will be able to access the entire catalogue of ZEE5 premium content without having to pay any…

    By BrandWagon Online
    May 5, 2020 12:33 IST
    Performics India has won the business following a multi-agency pitch
    Performics India bags the digital media and analytics mandate of Mobile Premier League

    The agency will be responsible for running the digital media campaigns of the platform while also setting up the Google…

    By BrandWagon Online
    May 5, 2020 10:32 IST
    The first phase of the campaign that was rolled out earlier last month garnered a reach of 7.1 million on OTT and 7.5 million on social platforms
    ENO joins growing food conversations on social media with a new campaign

    The campaign has been released in different phases – food cravings, food experiments, work from home, less walking- to highlight…

    By BrandWagon Online
    Updated: May 4, 2020 19:09 IST
    The association claims that it is committed to working with government institutions and partners through the weeks and months to come to ensure that cinemas survive this unprecedented global pandemic.
    Multiplex Association of India urges actors, directors to hold film for theatrical releases

    MAI believes that when the crisis ends, the combination of the “pent-up demand” and the promise of new movies would…

    By BrandWagon Online
    May 4, 2020 17:15 IST
    ‘We see you, you are not alone, and we are prepared to be the neighbours who can make a call for you if you can't,’ says the campaign
    Aangan Trust and 82.5 Communications team up to protect victims of domestic abuse during the lockdown

    With a new campaign, they aim to #EndLockdownViolence on groups like women, children and the elderly

    By BrandWagon Online
    Updated: May 4, 2020 17:21 IST
    The campaign is directed by Anurag Basu and features Kriti Sanon, Virat Kohli, Ayushmann Khurrana and Sara Ali Khan
    TikTok’s #MatKarForward initiative aims to raise awareness on sharing content online

    The PSA asks netizens to verify the details from credible sources before sharing any information with others

    By BrandWagon Online
    May 4, 2020 14:44 IST
    Google blocked more than 35 million phishing ads and 19 million “trick-to-click” ads in 2019
    Google steps up on ad policies; blocks 2.7 billion bad ads, 1.2 million publisher accounts in 2019

    The company set up a dedicated COVID-19 task force with new detection technology to analyse the quality and authenticity of…

    By BrandWagon Online
    May 4, 2020 14:23 IST
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    Latest News

    Apple talent crisis? Tim Cook loses AI chief, general counsel, policy VP and design head

    Apple talent crisis? Tim Cook loses AI chief, general counsel, policy VP and design head

    Kiyosaki claims real estate will “crash” and silver could hit $96 by January 2026

    ‘How to get rich when economy is crashing’: Rich Dad Poor Dad author Robert Kiyosaki shares tips

    Arvid Lindblad F1 debut

    Who is Arvid Lindblad? Indian-origin teen is one of the youngest drivers set for F1 debut

    Parliament Winter Session Day 5

    Parliament Winter Session Day 5: Discussion on Health, National Security Cess Bill; govt business for next week

    Sberbank First India MF launch on NSE, enabling Russian investors to directly invest in the Nifty50 Index, deepening India-Russia financial cooperation

    Russian investors can directly invest in India now: Sberbank’s new First India MF opens

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