‘We are projecting a return to profitability in FY24’
Dheeraj Sinha, CEO, Leo Burnett, South Asia & chairman, BBH India, has already warned of a challenging year ahead for…
The pandemic years were a golden era for streaming media in India with people falling back on stay-at-home entertainment instead…
‘Smarter interfaces driving integration with lifestyles’
The brand doesn’t hold back at all, and has made phenomenal use of technology to reach out and create a…
What has divided opinion is the rather gimmicky way in which this has been done with some commentators pointing out…
As a brand, Thums Up has always set benchmarks to boost the spirit of the audience.
As a brand, Bisleri is a placeholder for bottled water, which means that every time you ask for a bottle…
Balbir Singh Dhillon, head, Audi India, speaks to Alokananda Chakraborty about how the brand is preparing the ground.
