The best part of my job is how we blend innovation, marketing, and technology
‘We will ensure cricket takes the driving seat’
Bringing back from the dead
The cricketing world is up for a shake-up. The Board for Control of Cricket in India (BCCI) and the Indian…
Rachna is a gadget minimalist and her iPhone and Apple Watch keeps her satiated for all needs
T20 league turns decacorn in just 16 years
Some media reports suggested that the new T10 league might be kicked off as early as September 2024 and that…
A 433% growth since the maiden season in 2008
We work remotely at DRIM, so like all our employees, I get to balance out my work and family time
The group expects all the required regulatory approvals to fall in place over the next couple of months
The very public rift has thus brought the issue of ring-fencing a business from the adverse fallout of a marital…
The OTT giant has been hoping to tap a bigger catchment in its fastest growing market in the Asia-Pacific region…
Every weekday is a blend of strategic planning, pitch preparation, and campaign execution for the brands we manage
Bata thinks influencers are a better bet than big celebrities
At Rs 55 lakh/10 sec, TV spot five times of 2019 match
The two weigh in on the relationship between creativity and technology and on Ogilvy’s next phase of growth
India’s overall fashion market is valued at over $60 billion and fashion apparels would comprise over 50%
Flipkart-owned Cleartrip hopes to replicate that success with the new campaign that kicks off on Monday.
