With strong growth strategy for 2015, luxury carmaker Mercedes-Benz today launched its third product of the year, the all new B-Class. The car is introduced in both petrol and the diesel variants, B 180 Sport and B 200 CDI Sport, at price tags of Rs 27.95 lakh and Rs 28.95 lakh respectively.
Mercedes-Benz India also unveiled the A-Class Model Year 2015 featuring a new powerful diesel engine offering more power and performance for the customers. The A-Class is now available in A 180 sport and A 200 CDI Sport variants, both of which now feature a panoramic sunroof as standard, offering even more luxury to customers. The enhanced new A 200 CDI Sport produces an impressive 100 kW (136 hp) of power at 3600-4400 rpm and a torque of 300 Nm at 1600-3000 rpm.
The new B-Class has an attractive and dynamic design idiom which is accentuated by LED High Performance headlamps. The luxury tourer features exterior and interior enhancements over the previous model and offers great overall product experience. The new B-Class luxury tourer is the perfect combination of sporty design, impressive driving dynamics, pure practicality and unmatched safety levels making it a valuable proposition for young families.
Eberhard Kern, Managing Director & CEO, Mercedes-Benz India said, “Mercedes-Benz pioneered luxury touring in India with the B-Class and this paved the way for our success in the segment. The new B-Class provides an unmatched value for young families, at the same time accentuating sportiness and driving dynamics which leads to the car’s unmatched popularity in India.
“Our A-Class and B-Class compact cars have been a proven success story and have captured the imagination of the young and affluent Indians. The New Generation Cars continue to play a significant role in our product strategy and we are confident of winning new customer groups for the brand,” Kern said in Mumbai.