As the current chairman of Mumbai-based RPG Enterprises with a net worth of $4 billion, Harsh Goenka joined the fuming conversations tied to a much-panned now-viral video of an Indian office welcoming an international client. Considering that netizens have already excessively criticised the clip featuring a group of employees breaking into a series of dance performances over the week, the Indian businessman was a bit late to join the outrage.
Harsh Goenka’s tweet on the viral Indian office dance video
While the initial set of re-shares of the same video accompanied overtly critical responses, panning it as “cringe”-worthy, Goenka shared his views on the matter in a rather rhetorical manner. Posing a question that summed up the massive outrage online, he basically said it all without actually targeting anyone.
“When foreign clients are welcomed like this, is it a culture-rich icebreaker… or corporate cringe? You decide,” he wrote on X, while attaching the much-shared Indian office dance video once again.
When foreign clients are welcomed like this, is it a culture-rich icebreaker…or corporate cringe? You decide. pic.twitter.com/oj04tSeQ5p
— Harsh Goenka (@hvgoenka) July 24, 2025
Viral video launches another debate round
And so, a fresh round of the virtual debate kicked off in the post’s comments section. Multi-faceted Indian singer Adnan Sami’s response to the question emerged as one of the top comments thereafter. “It’s too ‘Try Hard’ & ‘Wannabe’ Cringe!!” he wrote after Goenka, who again nodded along.
Many more chimed in, with a user verbally torching the whole incident as an unnecessary stunt in the professional space. Directly replying to Goenka’s tweet, they wrote, “Corporate cringe. There is a time and place for everything. This is BAD MANAGEMENT.”
“While the entire team is in the office, it’s professional to keep to office work. Team bonding can be done at an appropriate time like post office dinners etc,” they added.
Offering a different outlook, a different X user countered the backlash, saying, “If it’s acceptable welcome style for politicians, it’s okay for corporates. The only reason this received hate is because of the optics. Had they worn Traditional dresses with traditional music, it would have been lauded as culture. In India, optics is everything.”
A third person responded, “Foreigners especially Americans and Africans love to see traditional/folk dance (e.g Bhangra or Chhau) as some sort of unique experience. But not this flash mob style moves. We can safely call this trend as ‘Corporate cringe’.”
Someone who claimed to work in a corporate MNC claimed, “I can confirm that a lot of foreign clients like this kind of welcome. It may seem cringe to us, but we need to see it from their perspective.”
Context: Indian office welcomes foreign client
The dance video emerged on social media platforms, including X and Reddit, earlier this week. It caught what looked like an entire team of professionals dancing to songs like “Killi Killi,” while a presumed foreign client watches on. At some intervals, the man even joins in on the excitement. Despite the backlash taking precedence in reactions to the viral video, the international guest seems to be enjoying himself thoroughly. Eventually, one of the male dancers of the lot delivers a solo performance backed by the hit Bollywood song. “Main Tera Boyfriend.”
Over the week, people have continued to challenge the antic’s role in a professional setting. While some sided with the practice as an impressionable team-building exercise, others couldn’t handle the “submissiveness” of Indian employees to foreigners, calling it “embarrassing.”