On Ola mobile app, in a deal signed with OnePlus, users will get the opportunity to buy the latest OnePlus X priced at Rs 16,999 in India, straight from the app. This Ola mobile app and OnePlus X sale is the first ever instance in India where consumers can purchase the smartphone without an invite for a day and have it delivered at their doorsteps within 15 minutes of placing the order – cash and credit card payment option open.
The Ola and OnePlus partnership will go live on the Ola mobile app only on December 8, 2015, across seven cities in India – Delhi/NCR, Mumbai, Pune, Bangalore, Hyderabad, Kolkata and Ahmedabad.
Sudarshan Gangrade, Vice-President – Marketing at Ola said, “We continue to deliver unique experiences to delight our consumers by giving users a chance to buy a smartphone on-demand, straight from the Ola app and get it delivered at their doorstep within minutes. This is a testament to the on-demand nature of the mobility solutions, which the Ola platform offers and takes user engagement to an all-new level!”
Fans wishing to purchase the OnePlus X can open their Ola mobile app and make a request the smartphone, just like they would book a cab, by clicking on the ‘ONEPLUSX’ category icon that will be available on the app between 10:00 AM and 7:00 PM. Once the request is received, an Ola cab will arrive at the customer’s location; along with a representative from OnePlus, with the smartphone. Customers will get a choice of paying for their OnePlus X handsets through cash (Cash On Delivery) or credit/debit cards.
Karan Sarin, Head of Marketing – India, OnePlus said, “The enthusiasm from our fans and consumers at large around the country to get our newest smartphone, the OnePlus X, has been unprecedented. People love our products and we are enhancing the experience by making it even more convenient for our fans to get their hands on a OnePlus phone now. In an industry-first partnership with Ola and Amazon.in, we are taking a step towards engaging with consumers wherein they can purchase the OnePlus X phone in three easy steps – Book. Purchase. Delivered. All from the comfort of their Ola app.”
The OnePlus X is also exclusively available on Amazon.in, India’s largest online store. Like other OnePlus devices, the OnePlus X will also require an invite to purchase from Amazon.in.
