As the iPhone 17 launch draws closer—now just under three months away—rumors and leaks are flooding the market, fueling anticipation around the possible design changes, advanced features, and hardware enhancements expected in Apple’s next flagship lineup. This year, Apple is expected to roll out four iPhone variants once more — the regular iPhone 17, the premium iPhone 17 Pro, the flagship iPhone 17 Pro Max, and a completely new entry, the iPhone 17 Air. Following Apple’s usual launch pattern, the upcoming iPhone lineup is likely to debut in mid-September—either in the second or third week. Pre-bookings are expected to go live right after the announcement, with sales commencing roughly a week or two later.
iPhone 17, iPhone 17 Air, iPhone 17 Pro and iPhone 17 Pro Max display:
According to a report by GSMArena, Amazon India briefly listed Spigen’s well-known EZ Fit Tempered Glass Screen Protector as suitable for the iPhone 17, and iPhone 17 Pro. Although the listing has since been taken down, it hints that both the iPhone 17 and iPhone 17 Pro might feature a 6.3-inch display—matching the iPhone 16 Pro. This would represent a significant increase from the 6.12-inch screen on the standard iPhone 16. Renowned analyst Ming-Chi Kuo had earlier speculated that the iPhone 17 Air might sport a 6.6-inch screen with an approximate resolution of 1260 x 2740. This aligns closely with details uncovered in the iOS 26 beta 2 release.
iPhone 17, iPhone 17 Air, iPhone 17 Pro and iPhone 17 Pro Max camera:
Reports suggest that Apple is developing a new 24MP front-facing camera for the entire iPhone 17 lineup. As for the Pro variants, rumors indicate they will feature an enhanced 48MP telephoto lens, while the primary and ultra-wide cameras are expected to remain unchanged. Meanwhile, the highly anticipated iPhone 17 Air is generating buzz for its ultra-slim profile—said to be dramatically thinner than current models, with a body thickness ranging between just 5mm and 6mm, excluding the camera module.
iPhone 17, iPhone 17 Air, iPhone 17 Pro and iPhone 17 Pro Max performance:
According to a leak from tipster Majin Bu, Apple is reportedly planning to introduce a vapor chamber cooling system in the upcoming iPhone 17 Pro and iPhone 17 Pro Max. This would mark a shift from the current use of graphite sheets for managing heat. If implemented, the iPhone 17 Pro lineup would follow in the footsteps of many Android devices that have already adopted this advanced cooling solution. Apple is reportedly moving to a more sophisticated cooling solution for the iPhone 17 Pro series in response to the demands of the next-gen A19 Pro chip, which is expected to produce significant heat under intense AI processing or graphics-heavy tasks.
iPhone 17, iPhone 17 Air, iPhone 17 Pro and iPhone 17 Pro Max India price:
Multiple factors are likely to impact the iPhone 17 series pricing this year. Preliminary projections suggest that the base iPhone 17 could be launched at Rs 79,999, while the brand-new iPhone 17 Air may debut at Rs 89,999. The iPhone 17 Pro is expected to be priced at Rs 1,39,900, with the high-end Pro Max variant potentially retailing for around Rs 1,64,900. A modest increase in prices across the lineup is anticipated, largely driven by escalating production and component expenses.
