How much will a copy of GTA 6 cost when it comes out on May 26, 2026? Based on the rumours, a digital copy of the basic tier of GTA 6 could come with an exorbitant price of $70, with the starting figure expected to go up to $100. Does that sort of price justify the Rockstar Games’ decision to make fans wait for more than a decade for a successor?
Take-Two Interactive, the parent company of Rockstar Games, has indicated that the highly anticipated game will likely come with a premium price tag, possibly ranging from $70 to $100. According to CEO Strauss Zelnick, the company’s approach is to “deliver more value than what we charge,” suggesting that the game’s quality and scale will justify the higher cost. While a specific price has not been officially confirmed, industry analysts are predicting a base price of around $70 to $80, with special editions potentially exceeding $100.
GTA 5’s legacy holds on
The news about the next installment’s pricing comes as Take-Two reported a slowdown in sales for its predecessor, GTA 5. As of May, the game has sold 215 million copies, a slight miss from its 220 million target. Despite this, the game’s commercial success remains unparalleled, thus cementing its place as one of the best-selling video games of all time.
The Grand Theft Auto franchise as a whole has sold more than 455 million copies, which is a testament to its everlasting popularity and market dominance for decades
GTA Online holds future of the franchise
Looking ahead, the company highlighted the continued strong performance of GTA Online, the multiplayer version of GTA 5, which remains a significant revenue driver for the studio. The success of another Rockstar Games title, Red Dead Redemption 2, was also noted, with the game having sold 77 million copies.
GTA 6: What all we know about it
GTA 6 is officially set to release on May 26, 2026, for PlayStation 5 and Xbox Series X/S, with a PC version expected to follow later. The game marks a return to the fan-favourite setting of Vice City, a fictionalised version of Miami, within the larger state of Leonida. For the first time in the series, the narrative will follow two main protagonists, with one of them being a female – a criminal duo named Lucia and Jason, in a “Bonnie and Clyde”-style story.
The game is expected to be the longest in the series’ history, with a campaign reportedly lasting around 75 hours, and will feature an expanded map, improved NPC AI, and a reimagined in-game social media platform.
