Apple today launched the latest edition of the iMac, powered by the new M4 chip, promising improved speed and performance inside an “all-in-one” package. With an ultra-thin design, vibrant colours, and upgraded hardware, this 2024 desktop is designed to offer faster productivity and advanced AI features through Apple Intelligence (which is also going live today with iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1 updates rolling out simultaneously at the time of writing). Pre-orders start today, with general availability from November 8. The new iMac starts at Rs 1,34,900.
M4 iMac 2024: Specs, features
The M4 chip—the big new upgrade in the 2024 refresh—makes the new iMac up to 1.7x faster for daily tasks and 2.1x faster for heavy-duty processes like photo editing and gaming, Apple says, although this is compared to the M1 model from 2021. The integrated 16-core Neural Engine enhances AI-powered workflows and with 16GB of unified memory by default across the entire line-up, it is built from ground-up for Apple Intelligence.
The iMac boasts a 24-inch 4.5K Retina display same as its predecessor, but you also get a nano-texture glass option this time for glare reduction. Buyers can choose from seven vibrant colours—green, yellow, orange, pink, purple, blue, and silver—giving the desktop a fresh, expressive look. Each iMac also comes with matching accessories, including a Magic Keyboard and Magic Mouse (or optional Magic Trackpad), now featuring USB-C connectivity.
| iMac 2024 | Price |
| 8-Core CPU/8-Core GPU/16GB Unified Memory/256GB Storage | Rs 1,34,900 |
| 10-Core CPU/10-Core GPU/16GB Unified Memory/256GB Storage | Rs 1,54,900 |
| 10-Core CPU/10-Core GPU/16GB Unified Memory/512GB Storage | Rs 1,74,900 |
| 10-Core CPU/10-Core GPU/24GB Unified Memory/512GB Storage | Rs 1,94,900 |
The M4 iMac comes with up to four Thunderbolt 4 ports for faster data transfers and seamless connections to external devices, including two 6K displays. Wi-Fi 6E and Bluetooth 5.3 are available in this generation.
M4 iMac 2024: Price, availability
Starting at Rs 1,34,900 (or Rs 1,24,900 for education), the base iMac model includes an 8-core CPU, 8-core GPU, 16GB of unified memory (expandable to 24GB), and 256GB of SSD storage (upgradable to 1TB).
A higher-end model with a 10-core CPU and GPU is available for Rs 1,54,900 (Rs1,44,900 for education). It features 16GB of unified memory, expandable to 32GB, and storage options up to 2TB. The nano-texture glass option is only available with these higher-end models for an additional Rs 20,000.
