The Hotel and Restaurant Association of Western India (HRAWI), in the anticipation of the tragic waste of water during Holi has called for a ‘Save Water’ campaign across all hotels in the western region. The association has circulated a notice across all its member hotels appealing for not partaking in wastage of water and instead promote celebrating the festival with colours. Holi also known as ‘The Festival of Colours’ falls on the March 6 this year and is celebrated all across the country.
Bharat Malkani, president, HRAWI said, “Water is a scarce resource and we are very fortunate to have just enough. However, over the last few years we’ve been realizing the deficit every time the BMC announces a cut in water supply due to shortage in rainfall. We as an industry realise that and share the responsibility by doing our bit in conserving the resource. To accomplish this, we have requested all our member hotels to promote the festival with colours and music.”
Also, the hospitality industry has expressed its gusto on promoting this festival to the world to put it on the tourism map of festivals of the world.
“Indian customs, traditions and festivals are as unique as its landscapes and cultures. Among the many festivals we celebrate in the country, Holi happens to be the one that is celebrated by everyone irrespective of religion, gender or wealth. This festival is endemic to our nation. Foreign tourists are very fascinated with this cultural festival of ours and we should take this opportunity forward by promoting it as a grand tourism festival of India,” added Malkani.