The world’s largest online retailer, Amazon, on Wednesday said that it plans to invest over $35 billion in India by 2030. The new commitment adds to the $40 billion the company has already invested in the country since entering the market in 2010. The new investment will focus on three key areas: AI-driven digitisation, growth in exports, and job job creation.
Doubling Down on India’s E-commerce
The investment plans come at a time when Amazon is doubling down on 10-minute deliveries, where it was among the most impacted in the online commerce space.
“Amazon is adding two dark stores daily to its quick commerce network across Bengaluru, Delhi-NCR and Mumbai to take the total to 300 by the end of this year,” Amit Agarwal, senior vice president for emerging markets at Amazon said.
Amazon’s initiative will increase its total investment in India to $75 billion by the end of the decade, and was announced just a day after Microsoft’s pledge of $17.5 billion to expand its presence in India.
The Seattle-based company is also aiming to create 1 million job opportunities in India by 2030, even as it continues to cut roles at a global level. The company shared the plan at its Smbhav Summit in the Capital.
AI, Exports, and 1 Million New Jobs
“By 2030, Amazon plans to create 1 million additional job opportunities, boosting cumulative exports to $80 billion, delivering AI benefits to 15 million small businesses, hundreds of millions of shoppers, and providing AI education and career exploration opportunities to 4 million government school students,” the company said. Amazon said that it has created 2.8 million jobs in India till 2024.
Amazon’s commitment is also a jump from the company’s earlier plans to invest an additional $26 billion in India by 2030, which the company had announced in July 2025. Amazon is also looking to boost export sales from India to $80 billion by 2030 from $20 billion currently.
“Looking ahead, we are excited to continue being a catalyst for India’s growth, as we democratise access to AI for millions of Indians, create 1 million job opportunities, and quadruple cumulative ecommerce exports to $80 billion by 2030,” Agarwal said.
Amazon’s investment plans come at a time when India’s e-commerce market continues its rapid expansion. The sector is projected to reach Rs 27 lakh crore by 2030, or 16% of India’s overall retail market, driven by greater accessibility, easier payments, immersive product trials and more personalised shopping experiences for a tech-savvy consumer base, according to recent Deloitte estimates.
Quick commerce, in particular, has emerged as a high-stakes new front, promising deliveries within minutes and attracting aggressive investments from large online platforms looking to capture urban demand.