Spinny, an online platform for buying and selling used cars, has announced the launch of its month-long campaign ‘It’s a Woman’s World’ to coincide with International Women’s Day. As part of this initiative, Spinny is offering exclusive discounts of up to Rs 25,000 on car purchases made by women from March 5th to March 10th, 2024, dubbed ‘Lady Luck’. The limited-time offer aims to appreciate women who are car enthusiasts and challenge traditional gender roles within Indian families.
In addition to the discounts, Spinny is also extending special benefits to its female customers from previous years as a gesture of gratitude for their continued support. Furthermore, the company is aligning with the International Women’s Day theme for the month by incorporating personalisation and catering to individual tastes.
Spinny celebrates its association with PV Sindhu, India’s badminton player and Olympian. This initiative acknowledges women’s achievements and their contribution to making a difference.
“ We believe ‘It’s a woman’s world and we are celebrating this with a special discount for women buyers. Over the last years, we’ve had an average of over 32% of women car buyers, and it be our consistent effort to keep growing this number,” Niraj Singh, CEO and founder, Spinny, said.