The Advertising Agencies Association of India (AAAI) and The Advertising Club (TAC) have announced that Goafest 2024 and ABBY Awards Powered by One Show 2024 will be hosted in Mumbai, coinciding with the forthcoming Lok Sabha elections. The 17th edition of the festival is scheduled to take place from May 29th to May 31st, 2024, at Westin Powai, Mumbai.

“We’re excited to announce that Goafest is happening in Mumbai this year, despite a few logistical challenges. Our collective decision reflects our unwavering commitment to this esteemed event, which has evolved into a cornerstone platform for shaping the future of our industry. It’s become a vital platform for industry, becoming a nexus where industry leaders converge to explore, innovate, and chart the course for a progressive journey. We’re committed to maximizing participation, curating insightful sessions, and ensuring attendees leave with invaluable knowledge. Plus, mark your calendars: Goafest returns to Goa in 2025! Join us for an unforgettable experience at Mumbai Goafest 2024!” Prasanth Kumar, president, Advertising Agencies Association of India (AAAI) and CEO of GroupM, South Asia, said. 

“The ABBYs has always been a platform dedicated to recognizing and celebrating outstanding achievements in the advertising and marketing industry. We look forward to honoring the best work of 2023 at the ABBY Awards Powered by One Show 2024 this May, in Mumbai. With Westin Powai as the venue we are working towards putting together a dynamic agenda that  will be announced in due course. We are grateful and thankful to the entire fraternity for their continued support and enthusiasm.” Rana Barua, President, The Advertising Club and Group CEO of Havas India, South East and North Asia, said. 

The Goafest organising committee extends gratitude to all partners, members, and stakeholders for their understanding and support. The Advertising Agencies Association of India (AAAI) and The Advertising Club (TAC) assure the fraternity of their commitment to replicate the Goafest experience in Mumbai. 

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